Enhanced Retool Analytics Dashboard for Online Shop

Learn how Akveo’s Retool developer built a Retool Analytics Dashboard for KIKI company. This application enables real-time campaign performance tracking, ensuring precise insights and streamlined data management.

Retool
MongoDB
Enhanced Retool Analytics Dashboard

Industry overview

Company Overview

KIKI is an online platform enabling brands to leverage blockchain technology for unique customer interactions. The platform facilitates user actions such as voting, swiping, and NFT minting during partner campaigns. Our client aim is to create immersive experiences that drive user engagement while offering insightful analytics for brand partners.

About the project

Challenges

The original version of the Retool Dashboards lacked detailed metrics for tracking campaign-specific user activities and had limited filtering capabilities. There was also an absence of automated Retool workflows to segment data by campaign and timeframes, and users also needed Retool integration with external tools like Google Analytics to track diverse campaign parameters effectively.

Requirements

Hire reliable Retool developers capable of redesigning existing Retool dashboards to track user actions, mints, and reward redemptions by campaign. Support UTM parameters to distinguish between campaigns and integrate the app with Google Analytics.

Key Deliverables

Create custom Retool dashboards to track sensitive data, filter it for granular insights, and streamline data synchronization with MongoDB.

Main tool

Additional tools
Project Timeline
2 weeks
Element

Akveo’s team, who was working on the project

Dmitry Sitnik
Dmitry Sitnik
Head of Low-Code Department

Solution

Akveo’s low-code developer leveraged Retool and MongoDB to create a suite of intuitive dashboards tailored to KIKI’s campaign needs. The developed application included:

Modernizing Analytics Capabilities:

  • Built dynamic Retool dashboards for external users to display campaign metrics.
Learn How to Build a Dashboard for External Users
  • Configured custom filters for date ranges, user actions, and campaigns.
Retool Analytics Dashboard

Google Analytics Customization:

  • Created event triggers for actions and enabled demographic tracking while adhering to anonymization policies.

Finally, our Retool developer integrated Retool app with MongoDB and optimized layouts for easy navigation and decision-making.

Retool Analytics Dashboard for Online Platform

Technology Stack

Retool: Low-code platform for creating analytics dashboards.

MongoDB: Backend data management.

Google Analytics: Campaign-level event tracking and demographic insights.

Results

01

Enhanced Campaign Analytics

Delivered real-time metrics in Retool Dashboards for external user actions, improving campaign strategy.

02

Improved User Insights

Enabled detailed demographic data analysis and provided actionable insights into user engagement trends.

03

Streamlined Data Management

Reduced manual effort through automation and real-time synchronization.

04

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